A popular marketing strategy is to relaunch paused ad sets at midnight. After all, If an ad set had a bad day yesterday, it doesn't mean it will have a bad day today. Let's setup such a rule now.
Navigate to the Revealbot's automated rules page and open a preset called Example: Restart ad sets at 12 a.m.
1. Select items to restart
Select your ad account and click on the 'Rule applies to' to select campaign or ad sets that the rule will pause.
2. Check if ad set had delivery
This condition checks whether an ad set was active yesterday. If you leave it as is, the rule will only unpause ad sets that had at least 50 impressions yesterday.
When you get familiar with how the rules work, you can add more conditions here. For example, only restart ad sets with CPA below a certain value.
3. Check your time zone
This setting is especially important for rules that run on a schedule.
5. Check the schedule
You don't need to change anything if you want to unpause ad sets at midnight. Otherwise, select a different time. Another popular option is 4 a.m.
Alright, the rule is ready. Let's go live!
If you want to reset the budget to the original value, check out this quick video tutorial.