You have started a trial or already got a Revealbot subscription but still can't connect the ad accounts you'd like to work with? Please go to your FB Ads Integrations page and check out the status that the ad account in question displays. In this article, we'll go over all available statuses to bring more clarity as to their meaning and the steps you can take to get the ad accounts connected.

  • In review

    Once you've toggled the ad account on, it is sent for a review. Review is usually done instantly by an automatic algorithm. Our AI checks whether you run compliant ads or not. If the automatic system struggles with a decision, the ad account is redirected for a manual review. Sometimes it may take up to a few hours, but usually, it's much quicker.

    If you feel like it is taking too long, please reach out to us via an in-app chat by clicking on a black bubble at the bottom of the page.

  • Insufficient spend

    We have two requirements that need to be met in order for the account to be eligible for connection to Revealbot.

    1. Minimum spend limit that is set at $100 within the last 28 days

    2. At least 5 approved and active ads within the last 28 days

    It is necessary for us to conduct an initial review of your ad accounts in terms of FB Ads Policy compliance. As you might know, we are FB marketing partners and FB makes us liable if our customers run non-compliant ads via their ad accounts.
    You can find more details about why we run the reviews in the first place here.

    In case you are worried that your trial will expire while you are waiting for the required spend to accumulate, please don't be, we got you! Once you have $100 in spend, please reach out to us, we'll be happy to extend your trial. 😉

  • Contact support

    When reviewing the ad accounts we look at the bigger picture and check whether your FB profile is connected to any disabled ad accounts or not. While the ad account displaying Contact support status may be up and running and have enough spend, the fact that the FB profile connected in the FB Ads Integrations is associated with some disabled ad accounts is the reason the ad account can't be connected automatically.

    Note: deleting the disabled ad accounts from the Business Manager will not help as the information on them is already in the system.

    Please appeal the disabled ad accounts on Facebook: so their statuses could be active back. If that has been done already, we'd appreciate it if you could share the feedback that FB gave you with us, so that we could take a closer look.

  • Access lost

    Sometimes Facebook revokes access to the account due to security reasons so the connection with Revealbot is lost.

    Try re-authenticating your Facebook profile using this link: or simply hitting the blue Reconnect button next to your profile on the integrations page. It is important that before you do either you are logged into your profile on FB.

    Note: If there are several FB profiles connected and you have already reconnected yours, make sure the other users did the same - if you just disconnect a profile, all rules associated with it will turn into drafts.

  • Disabled

    This one is pretty straightforward - it means that FB has restricted the ad account from advertising. This can happen for a number of reasons, it might as well be a mistake of their automatic review system. To try and fix it we advise submitting an appeal to Facebook using this link:

  • Closed

    Your inactive ad account may have been closed by Facebook to help protect your accounts from being compromised by people you don’t trust. To restore access to the closed account, you can reactivate it in your Business Manager. This article from FB Business Help Center contains more details on how you can make this happen.

  • Unsettled

    The ad account is Unsettled means that Facebook couldn't process the payment for an outstanding balance on your ad account. Make sure the payment method in your Facebook ad account is up to date with an accepted form of payment.

  • In Grace Period

    If your account status reads In Grace Period, it means either of the following:

    1. You asked Facebook to deactivate the ad account, in which case Facebook puts the account on hold and gives a 30-day grace period before the account deletion (in case the user changes their mind). This is how ad accounts can be deactivated.

    Presumably, somewhere in the same settings, you can cancel deactivation. Or you can log out of this ad account and log in back in the Ads Manager.

    2. If you are logged into this ad account, and the account is working, then this might have something to do with the payment. You can check to see if everything is ok here.

    3. You can check the ad account status in the Ads Manager - check the Business/ Payment settings, because even though the ads are running there might be something wrong with the payment of ad account. Learn how to troubleshoot a disabled ad account due to payment failure here.

We hope that now you have more clarity in regard to the FB Ad account statuses displayed on your integrations page. However, if you have got any additional questions, please drop us a line via an in-app chat, we're always here to help! 🙌

Please also feel free to check out our blog post Essential Facebook ad policies to know for more insight on what you can advertise on Facebook.

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