The Timeframe setting in Top Creatives reports is a powerful tool that enables you to track the performance of your ads over a specific period of time. You can gain insights into your performance trends over time, identify areas for improvement and make data-driven decisions to optimize your strategies.
Timeframe section of the report provides the following options:
1. Choose a suitable timeframe from the dropdown list:
You can also use the Custom dates option to select a specific period:
2. Compare with a previous period.
If you want to compare a metric against a previous period, you can easily do that by selecting one of the predefined options with a single click. These options allow you to compare your metric's performance to different time periods, such as the previous day, week, or month.
Please note that if you choose to Compare periods, the selected periods may overlap. For example, the metric values for the Last 30 days period will include the data from the Last 90 days period.
You can now customize your reports more extensively. For example, you can sort your results by timeframe or by percent change by clicking the gear icon located in the top right corner of the report. This allows you to:
Gain a better understanding of how your creatives perform dynamically. You can see the relative performance change in percents and absolute figures. This is especially useful when analyzing trends over time.
Additionally, you can filter the report by timeframe for more precision. By doing so, you will be able to focus on specific time periods and gain a deeper understanding of your creatives' behavior during those times.
And that's it! If you encounter any challenges with the timeframe configurations, don't hesitate to reach out to our team through Intercom chat or at firstname.lastname@example.org. We would be more than happy to assist you 🙌🏼